Articles by Press Club
The Press Club is a dedicated section separate from editorial content, complementing partner news pages with official press releases submitted by brands, PR agencies, and communication teams. These unedited announcements provide updates on product launches, events, and company news, straight from the source.
Miu Miu reworks Wrangler denim for latest 'Miu Miu Upcycled' edition
Italian fashion label Miu Miu, part of Prada Group, has teamed up with American denim brand Wrangler for the newest edition of its 'Miu Miu Upcycled' project. The collaboration was presented on October 4, 2026, during the label's spring/summer 2027 show in Paris. For this edition, Miu Miu has reworked a Wrangler garment in its own signature...
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EMU Australia and We Norwegians unveil autumn/winter 2026 capsule collection
Australian footwear brand EMU Australia has teamed up with Norwegian knitwear and skiwear label We Norwegians on a limited-edition capsule collection for autumn/winter 2026. The limited-edition capsule combines EMU Australia's handcrafted footwear and accessories with We Norwegians' nature-inspired knitwear, bridging Norwegian alpine design with...
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Oakley and Travis Scott's Cactus Jack reimagine three eyewear styles for first collaboration chapter
American eyewear and sports performance brand Oakley has launched the first instalment of its collaboration with Cactus Jack, the label and streetwear brand founded by American artist Travis Scott. Titled 'Chapter 001', the release centres on three existing Oakley silhouettes, each reworked to reflect the creative universe of Cactus Jack. The...
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EMU Australia unveils FW26 campaign rooted in Australian heritage
Australian footwear brand EMU Australia has unveiled its autumn/winter 2026 campaign, revisiting its Australian heritage through a contemporary lens. The campaign is built around craftsmanship, natural materials and a connection to the Australian landscape, blending fashion and function. Credits: EMU Australia Credits: EMU Australia The...
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Nike ACG launches Picklejus trail shoes with Goatek technology
ACG, Nike's outdoor footwear and apparel line, introduces Picklejus, a high-mountain trail running shoe featuring Goatek, its proprietary traction platform, according to a press release. It is the first ACG footwear innovation developed through the Nike Sport Research Lab. The shoe was also tested in competition by athletes from the All...
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The North Face and eYe Junya Watanabe Man relaunch their collaboration
US outdoor brand The North Face has launched a new collaboration with eYe Junya Watanabe Man, the line from Japanese designer Junya Watanabe, according to a press release. The partnership returns internationally after its last release in 2017. The collection includes two pieces. The first is Junya Watanabe's reinterpretation of The North Face's...
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ASICS unveils Nimbus Mirai™ 2: the second generation of the circular running shoe
Japanese sports brand ASICS has launched the Nimbus Mirai™ 2, the second generation in its running shoe line focused on circularity. The shoe builds on the original Nimbus Mirai, introduced in 2024, and continues the brand's approach of designing shoes with material recovery and recycling in mind. The original Nimbus Mirai was a milestone in...
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Napapijri enters new market with launch of Fall/Winter 2026 campaign: 'Where Next?'
Italian brand Napapijri, owned by US group VF Corporation, has entered the Mexican market, opening two full-price stores and nine shop-in-shop locations in partnership with Mexican department store El Palacio de Hierro. The rollout is supported by an out-of-home activation across Mexico City's Polanco district. The Mexican debut coincides with...
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US childrenswear industry is projected to reach USD 45.04 billion by 2032, led by apparel segment growth: Vyansa Intelligence
According to the in-depth study published by Vyansa Intelligence, the Childrenswear Market in the United States is projected to grow at a CAGR of around 1.07% during 2026–2032. The market growth is primarily driven by the steady demand for children's apparel, increasing consumer focus on comfort and style for kids, and the continued expansion of...
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Synthetic viscose fiber market to reach 37.4 billion dollars amid sustainability push
The global synthetic viscose fiber market is projected to expand significantly over the next decade, according to a new report from Allied Market Research (AMR). The market, valued at 19 billion dollars in 2024, is forecast to reach 37.4 billion dollars by 2034, registering a compound annual growth rate (CAGR) of seven percent. This growth is...
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