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PODCAST - In this monthly Fashion Friday podcast series by Euromonitor International, we will have a closer look at the Emergence of Curation and Subscription Services in Japan.

What is the situation of Japanese consumers’ digital engagement today? In 2016, fewer than half of all Japanese consumers actively researched potential purchases using technology, according to Euromonitor’s Global Consumer Type Analysis.

While mobile engagement becomes stronger and stronger among Japanese consumers, many are becoming tired of the flood of information available online. As a result, many consumers are trying to find easier and hassle-free ways to find what they need.