Can physical retail still beat digital? Ōkan Studio says yes

Margaux Gripon founded Ōkan Studio in 2019, after a trip to Japan a year before inspired her to draw her first jewelry designs. She learned 3D design through YouTube videos, printed her first resin models, and soon she was selling her sculptural creations to different countries online. It was only in July 2025 that she opened a physical retail location. A year later, she says the experience was a turning point for the brand.