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Yolke switches to a direct-to-consumer model

British clothing and sleepwear label Yolke are stepping away from wholesale and switching to a direct-to-consumer model via its own e-commerce from September, as a result of Brexit challenges and to become more sustainable. Yolke said that the decision was made in reaction to the additional duties and taxes brought on by Brexit, which has meant...

2 Sept 2021

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