Cellulose fibre supplier The Lenzing Group has unveiled an identity refresh for its flagship textile brand Tencel, which will be adopting the renewed theme ‘Nature. Future. Us.’ in what looks to be an embodiment of its wider ethos. With the brand refresh also comes a strategic repositioning that Tencel hopes will help it navigate the evolving...
27 Aug 2024
Austrian fibre producer Lenzing has announced a global collaboration with luxury fashion brand Diane von Furstenberg (DVF). The brand will use Lenzing fibres from sustainably managed wood sources such as Tencel and Lenzing Ecovero for its flagship collection, bringing them into mainstream fashion. “We are delighted to collaborate with DVF to...
18 Jun 2024
London-based sustainable womenswear brand House of Baukjen has launched a new innovative and responsible collection utilising “future-focussed” fabrics designed to have a much lower social and environmental impact than their conventional counterparts. Dubbed ‘Baukjen Lab,’ the new collection explores brand new innovative materials and processes...
9 Nov 2023
Austrian fibre production company Lenzing swung to a loss in the first half of the year but was upbeat as it saw signs of improvement throughout the period. The maker of Tencel lyocell fibers reported a net loss of 65.8 million euros compared to a net profit of 72.3 million euros a year earlier, while its EBITDA narrowed to 136.5 million euros...
2 Aug 2023
Austrian fibre manufacturer Lenzing, together with its partners Artistic Milliners from Pakistan, Canatiba from Brazil and Textil Santanderina from Spain, has started the first phase of a new Tencel fiber recycling initiative. Aiming to drive the circular economy in the global textile industry, the new initiative begins with the production of...
5 Apr 2023
On Monday night, London Fashion Week 2.0 kicked off with Patrick McDowell and his debut designer-in-residence collection at Jimmy Choo’s JCA | London Fashion Academy, which saw the sustainably conscious designer merge the world of Marie Antoinette with his own Liverpudlian roots. The show, postponed from September due to the Queen’s death, took...
12 Oct 2022
The Lenzing Group, a provider in wood-based fibres, has announced that it has signed onto an electricity supply contract with green power producer Enery and Energie Steiermark which will see it finance the development of a solar panel plant. With construction set to commence this autumn in Austria’s Deutschlandsberg region, the plant will supply...
14 Sept 2022
Lenzing, the leading global producer of wood-based speciality fibres, has launched the Tree Climate fabric collection by Tencel to offer a functional and sustainable option for outdoor apparel. The new Tree Fabric collection was unveiled at Performance Days in Munich, curated by outdoor fabric innovators David Parkes and Marco Weichert, to...
28 Apr 2022
Mother Of Pearl’s creative director Amy Powney has been appointed brand ambassador at Tencel, the flagship brand from The Lenzing Group, the world's leading manufacturer of high-quality cellulose-based fibres produced from sustainably sourced wood by environmentally responsible processes. The announcement coincides with Earth Day on April 22 and...
22 Apr 2022
The flagship textile brand, Tencel, of Austrian fibre producer Lenzing Group is celebrating its 30th anniversary in 2022. Started as “Lenzing Lyocell” in the 1990s, the fibre producer acquired the Tencel brand from Corsadi BV (part of the international financial group CVC) for an undisclosed sum in 2004 and combined it with its lyocell business...
1 Feb 2022
Sustainable textile brand Tencel has partnered with over 40 brands, influencers at NGOs for its #MakeItFeelRight movement in order to combat carbon emissions. Having already generated more than 7,500 pledges, the aim of the movement is to contribute to the global reforestation effort in order to help save the planet. Each pledge results in a...
15 Dec 2021
Global sustainable design competition Red Carpet Green Dress has opened its 2021 edition in partnership with Tencel and 3D garment design software Clo Virtual Fashion, challenging designers to submit a digitally designed, sustainably produced red carpet-worthy outfit. The international contest, open to talented designers over the age of 21, aims...
2 Aug 2021