British luxury brand Sunspel is set to unveil its latest retail outpost in Montecito, California. The boutique, housed within the Montecito Country Mart, is more than just a new point of sale - it's a calculated expansion that speaks to the brand's growth strategy and understanding of American luxury consumption. Strategic market positioning...
4 Dec 2024
British brand Sunspel, founded in 1860, known for its focus on luxury casualwear, underwear and swimwear, has opened its new flagship store in London featuring an exclusive bespoke T-shirt service. The new Sunspel store is located at 23 Jermyn Street, London, offering customers an immersive brand experience, showcasing its rich archive and...
23 Sept 2024
Retailers around the world are striving to improve the shopping experience. While one shop may pamper customers in-store with elements such as a lounge area, another could be looking to empower customers by promoting a 'do-it-yourself' motto through technology. Several retailers, such as London-based multi-brand LN-CC, are fighting their way out...
17 May 2024
British luxury brand Sunspel is continuing its retail expansion in the US with a new store opening in sunny Los Angeles. Located at 3312 Sunset Boulevard in Silver Lake, the latest store opening sees the brand build on the success of its first West Coast store, which opened in November 2023 in Marin Country Mart, north of San Francisco. Marking...
15 Mar 2024
British luxury brand Sunspel is continuing its expansion in the US with a new store in San Francisco. The new store is located at the Marin Country Mart, San Francisco and offers Sunspel’s full collection of men’s and womenswear, including the Riviera Polo Shirt worn by James Bond and its Classic T-shirt, which continues to be made in the brand’...
4 Dec 2023
The Walpole British Luxury Awards, which celebrates the contribution that luxury and high-end businesses make to the UK, honoured Boodles, Neal’s Yard Remedies, and fashion designer Ozwald at its 2023 event. The awards featured ten categories celebrating design, innovation, talent and craftsmanship at the heart of Britain’s luxury sector, from...
21 Nov 2023
British luxury brand Sunspel has appointed Raul Verdicchi as its new chief executive officer, effective immediately. Verdicchi joins Sunspel from AlphaTauri where he was chief commercial officer. He replaces Nicholas Brooke, the company owner, who has been chief executive since 2005. Brooke will remain as Sunspel’s executive chairman. Commenting...
20 Sept 2023
British luxury label Sunspel has unveiled a new boutique in New York as it looks to continue on its US expansion path. The store, located on Madison Avenue in the city’s Upper East Side, comes as part of its international retail growth strategy, with the retailer reporting “growing US demand” as its driver. The 810 square foot space looks to...
8 May 2023
Sunspel is celebrating its 160th anniversary with a collaboration with London-based artist John Booth, who has reimagined the brand's archives for a spring/summer 2020 collection. Booth, known for his bold, vivid, multi-layered collages of colour and textile, has created a vibrant seasonal colour palette and graphic print for Sunspel, built...
13 May 2020