When Emma Watkinson, together with her friends Kate and Stephen Jackson, set out to start their own fashion e-commerce company in 2011, it was on the premise of both addressing the lack of excitement Watkinson felt towards existing propositions, and the absence of support for small brands attempting to step onto the thorny fashion ladder. Having...
loading...
London fashion startup, SilkFred, has launched a new app for its customers in the iOS App Store. The fashion retailer was the first website to create the categories ‘jeans and a nice top’ and ‘perfect for breastfeeding’, and has now created an app to help customers find outfits based on events and their own interests. SilkFred has more than 600...