Walmart, the world’s largest omnichannel retailer, has signed manufacturing and brand pilot agreements with Rubi Laboratories to leverage the California-based start-up's carbon capture and conversion technology to disrupt supply chains and deliver affordable apparel from carbon emissions. The initial manufacturing pilot will explore how Rubi’s...
3 Aug 2023
Danish fashion brand Ganni and California start-up Rubi, which is pioneering carbon-negative cellulosic textiles, debut the first-ever yarn made directly from carbon emissions through a fully enzymatic process. The yarn, which is carbon-made and water and land neutral, was unveiled at the Global Fashion Summit in Copenhagen, and marks phase two...
28 Jun 2023