Boosted by a surge in US demand, Swiss watch exports jumped by 18.2 percent in April 2025. However, this increase mainly masked the sector's deep concern about the new tariffs imposed by Washington. A cyclical surge linked to US trade policy The Swiss watch industry experienced a spectacular upturn in April 2025. According to data from the...
27 May 2025
As the US stock market continues to fall into negative territory over the latest tariff changes, individuals around the world seek out more stable and secure alternatives for investing. From gold to arts and collectibles, some of the most sought-after investment pieces in the fashion industry have long included Rolex watches and the ever-iconic...
11 Apr 2025
Zurich – The frenzied demand for pre-owned watches has subsided, but the market continues to organise itself and grow faster than that of new watches, according to a study published on Thursday by Deloitte. The pre-owned watch market had accelerated in the wake of the Covid-19 pandemic before experiencing a sharp reversal, but remains poised for...
16 Jan 2025
Rolex's latest price increases, reaching up to 8 percent on some models, signal a broader industry challenge as precious metal costs continue to pressure luxury watchmakers' margins. The move comes as gold prices maintain their upward trajectory, forcing high-end watch and jewellery manufacturers to reassess their pricing strategies. Last year...
3 Jan 2025
In the fourth quarter, revenue of 380 million pounds at Watches of Switzerland increased 4 percent at constant currency and 3 percent at reported rates, while luxury watches revenue rose 5 percent at constant currency and 3 percent at reported rates, with particularly strong performance in the US. Full year group revenue of 1,538 million pounds,...
16 May 2024
France’s competition regulator, the Autorité de la concurrence, has imposed a substantial fine of 91,600,000 euros on Rolex France, along with Rolex Holding SA, the Hans Wilsdorf Foundation, and Rolex SA. The penalty is in response to industry referrals and subsequent investigations from Rolex's prolonged prohibition - exceeding a decade – to...
20 Dec 2023
In a strategic move, Rolex has announced it will acquire Bucherer, the well-known watch retailer. Despite the acquisition, Bucherer will maintain its unique identity and operational independence. The integration is awaiting approval from competition authorities. The decision comes after Jörg Bucherer, due to the absence of direct heirs, chose to...
25 Aug 2023
Recent research conducted by Watchfinder & Co., a luxury pre-owned watch specialist, has shed light on the prevalence of counterfeit goods in the market. The study revealed 14 of Britons have fallen victim to counterfeit products. Specifically, the research identified a staggering 1,010,572 fake watches circulating within the UK market alone....
18 Aug 2023
Omega, the renowned Swiss watchmaker, is preparing for another round of price hikes following a previous increase earlier this year. Swatch Group AG, the owner of Omega, has been closely monitoring the luxury market, where entry-level Rolex prices have skyrocketed, often reaching twice the cost of an Omega timepiece. Omega contributes around 60...
7 Jul 2023
Watchfinder & Co, the online destination for pre-owned luxury timepieces, is lowering prices by 15 percent, as a reflection of the luxury watch market at large. The Richemont-owned company told Bloomberg an increase in supply has affected demand, with prices for well-known models Rolex, Patek Philippe and Audemars Piguet having dropped...
23 Feb 2023
With the growth in the resale market, customers are seriously rethinking the investment piece. Those with a penchant for designer items are no longer in the business of just acquiring stuff. They want to know it will hold value, so they can resell it and eventually put it toward something else. Alternatively, they will view it as an active...
10 Jun 2022
Rolex is the most searched for brand when it comes to pre-owned luxury, according to data from For-sale.co.uk’s Second Hand Fashion Index. Using the methodology of searching in Google with the term ‘used’ followed by brand, Patagonia and Louis Vuitton came second and third. With the second-hand fashion market seeing unprecedented demand, fashion...
23 Nov 2021