recycled denim news and archive

G-Star Raw x Plastic Soup Foundation: 'Stop the microfiber!'

London - The fashion industry remains one of the most polluting industries on earth. However most of the damage done to the environment is linked to the manufacturing and shipping of clothing, rather than what we consumers own. But what many consumers are not aware of is the continual damage the machine washing of synthetic clothing has on our...

Fashion Featured

H&M closes loop with first recycled denim collection

Fast fashion giant H&M is going full circle: In a move to reduce textile waste, the Swedish clothing retailer is launching a new denim range made from recycled and organic cotton. Each item has been made using cotton recycled from clothes collected through H&M’s ‘Garment Collecting’ initiative through which shoppers can donate unwanted clothes...