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Percival bolsters board to lead brand strategy and business growth

British menswear brand Percival, looking to double sales figures and expand international growth, has appointed Cheryl Calegari as non-executive chair and Dan Rookwood as a board director to bolster its investment group VGC Partners board. In a statement, Percival said that the Calegari and Rookwood bring a wealth of experience and will be...

22 May 2023

Fashion |In Pictures

Percival unveils capsule collection with Campari

British menswear brand Percival unveils a limited-edition capsule collection with Campari as part of the Italian drink’s 10th anniversary of Negroni Week. The 14-piece collection takes inspiration from Italian après sport through the eye of contemporary menswear brand, with quintessential Italian prints, striking graphics and retro iconography...

26 Sept 2022

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