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Never out of stock: Why permanent collections are ideal for sustainable denim label Mud Jeans

Classic, timeless and permanent collections - could that be a promising concept for the rapidly changing fashion industry? Dutch denim pioneer Mud Jeans shows how it could indeed. In this mini series, three brands from different segments reveal more about their never-out-of-stock (NOOS) system. For this episode, we spoke to sustainable label Mud...

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