Moose Knuckles news and archive

Moose Knuckles unveils “new era” of creative leadership

Canadian luxury outerwear and ready-to-wear brand Moose Knuckles is marking the next chapter in the brand’s creative and cultural evolution with a new global creative director and design director to accelerate its transformation from a seasonal outerwear label into a global luxury lifestyle brand rooted in craftsmanship, culture, and modern...

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K-Way appoints head of international business

Outerwear brand K-Way has appointed Marco D'Avanzo as head of international business. D'Avanzo announced this news via his own LinkedIn profile. He began his new role with the originally French brand on July 1. Italy-based D'Avanzo is no stranger to fashion retail. From October 2016 to April 2025, he was general manager at the Canadian brand...

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Moose Knuckles appoints Ellen Kinney as CEO

Canadian outwear label Moose Knuckles has named Ellen Kinney its new chief executive officer. This is according to Fashionnetwork, which said Kinney would take up the new position effective immediately. In this role, Kinney will oversee brand operations, product development and international expansion across North America, Europe and Asia from...

Fashion |In Pictures

Moose Knuckles launches NHL Four Nations capsule collection

Canadian luxury outerwear brand Moose Knuckles has teamed up with the National Hockey League (NHL) to launch a capsule collection inspired by the NHL Four Nations Face-Off tournament. The limited-edition collection aims to celebrate the international spirit of hockey, blending Moose Knuckles’ signature design with elements rooted in the energy...

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Canadian outerwear brand Moose Knuckles eyes luxury segment

Moose Knuckles, the Canadian outerwear brand, is launching an ambitious creative platform that signals its push into the high-fashion segment. The initiative, dubbed 'Moose Lab', debuts with a capsule collection by the brand's Global Artistic Director, Carlos Nazario, marking a strategic pivot towards fashion-forward interpretations of technical...

Moose Knuckles secures minority investment from Bosideng for strategic growth

Canadian luxury outerwear brand Moose Knuckles has entered into a strategic partnership with Chinese down apparel giant Bosideng. The exact terms of the deal were not disclosed. Moose Knuckles aims to leverage the financial backing and strategic support provided by Bosideng and its majority investor group led by international private equity firm...

Fashion |In Pictures

Moose Knuckles launches collection with Pleasures

Luxury outerwear brand Moose Knuckles has launched a capsule collection with LA-based streetwear brand Pleasures. The limited-edition collection draws inspiration from both Moose Knuckles' Canadian heritage and the LA lifestyle while marring “high-end, city-driven luxury with an edgy, punk aesthetic”. The Moose Knuckles x Pleasures capsule...

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Moose Knuckles names new artistic director

Moose Knuckles, the Montreal-based luxury outerwear and ready-to-wear label, has named Carlos Nazario as its global artistic director, effective immediately. In the newly created role, Nazario will oversee Moose Knuckles’ collection design, image, content, brick-and-mortar presentation, and marketing/communication expressions across all...

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Business|In Pictures

Moose Knuckles targets EMEA growth with a showroom in Milan

Montreal-based Canadian luxury outerwear and ready-to-wear label Moose Knuckles has opened a new 10,760 square-foot showroom in Milan, Italy, as part of its Europe, the Middle East and Africa (EMEA) strategic growth strategy. The new showroom, located in the design centric Tortona district of Milan, will serve as a “multifunctional recreational...

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Moose Knuckles strengthens leadership team

Canadian luxury outerwear brand Moose Knuckles has announced several new hires to strengthen its leadership team to execute its long-term strategy and to “fuel growth”. The new organisational structure blends “experience, innovation and creativity,” explains Moose Knuckles to power the brand’s product strategy in its core outerwear,...

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Moose Knuckles names new executive vice president of Asia Pacific

Canadian luxury outerwear brand Moose Knuckles Canada has named industry veteran Eric Tosello as its new executive vice president of Asia Pacific. Tosello will be based in Shanghai and oversee all aspects of Moose Knuckles’ operations in the region, which is a growing market for the brand. Victor Luis, chairman and chief executive at Moose...

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Moose Knuckles launches first NFT and Beijing pop-up

Canadian outfitter Moose Knuckles has teamed up with digital artist Tiago Marinho to launch a unique NFT as part of its Heatmakers initiative. The NFT consists of a special digital Moose Knuckles’ jacket featuring the Chinese influencer Mia Kong and will be the key to explore this additional challenge undertaken by the brand. The activation...