Mobile news and archive

Digital commerce to exceed 11.6 trillion dollars in 2021

Soaring growth in online sales show e-commerce spending is set to rise 11.5 percent this year to 11.6 trillion dollars. New findings from Juniper Research highlight the success of digital solutions during the pandemic spurring consumer behaviour will become increasingly digitally led, rather than reverting to pre-pandemic norms. The research...

RetailFeatured

Ansible Launches World's Most 'Mobile Ready Brands' Index

London - A new benchmark to measure a brand's mobile performance has been captured by mobile marketing and technology agency Ansible. The Australian company in association with YouGov, IPG Media Brands and Powered by Google launched an inaugural index called the MDEX, ranking the world's most 'mobile ready' brands. The measurements are based on...

Retail|STUDY Featured

Google: Tapping into shopping micro-moments

Most consumers will agree that when it comes to shopping, the tiniest moments and emotions can have the biggest effect. From impulse buying, to pre-thought out shopping trips, the smartphone has rapidly become shoppers main assistant and go to shopping partner. 65 percent of consumers who buy apparel via their smartphone will consult search...