Miami Swim Week is swiftly rolling round, with the Magic City once again deep in preparations for the annual event. Set to take place from May 28 to June 1, 2025, the swim week is preparing for what is to be another scorching pre-summer party, this time with some new additions to the sun soaked agenda. Paraiso Miami Swim Week, one of the leading...
2 May 2025
The DC Swim Week (DCSW) Group, parent company of Miami Swim Week - The Shows, has filed a lawsuit against its competitor, Paraiso Miami Swim Week, as it seeks to protect its claim of the ‘Miami Swim Week’ trademark. The move comes after the Trademark Trial and Appeal Board ruled that DCSW had “improperly registered” the trademark and that its...
8 Apr 2025
Over the course of May 29 to June 2, Miami was inundated with a slew of swimwear-related events, shows and parties, bringing to the city a vast array of established and emerging brands. One of these collective events was Miami Swim Week The Shows, an event owned and managed by the DCSW group. This year, the occasion played host to over 60...
4 Jun 2024
While scorching temperatures may be a permanent fixture in Miami for most of the year, the zeal of the city particularly heats up on the cusp of summer when the annual Miami Swim Week circles back around. Over five days, this year spanning May 29 to June 2, global swimwear brands once again rolled into the ‘Magic City’ to bask in one of the many...
3 Jun 2024
Colombiamoda, Colombia's fashion week, will land in the US and for the first time is to be presented within the framework of Miami Swim Week 2024, according to a press release. Inexmoda, organiser of Colombiamoda, in alliance with Paraiso, will be part of this new edition of the swimwear-centred fashion week, which is held annually in Miami. The...
24 May 2024
The annual Miami Swim Week The Shows is gearing up for what is to be its 10th edition this year, once again dedicating its platform to swim and resort wear collections for which runways are scheduled to take place from May 29 to June 3. Over 100 designers are set to descend on the occasion, with 50 events spanning across over 20 locations in the...
26 Mar 2024
Miami Swim Week has come to a close, and with it has the event’s surrounding controversy that dictated discussions on social media over its duration. Spanning July 4 to 12, around 50 industry and public events were held; some by distinguished labels like Desigual and Nike, others by more emerging names. While the schedule seemed vast in its...
13 Jul 2023
Miami Swim Week, a key event in the swimwear and resortwear calendar, has seen a surge in Colombian designers since it fostered a partnership with a government body that promotes Latin American designers. Now in its third year, 10 Colombian designers showed runway collections, as part of a union between ProColombia and Paraiso Miami Beach. “The...
15 Jul 2022
Fast fashion retailer Oh Polly unveiled a new swimwear brand Neena Swim during Miami Swim Week as part of its ambition to become a leader in the swimwear and beachwear industry for the consumer market. Neena Swim is described by Oh Polly as a new swimwear brand that “stays true to its roots” with a focus on “stand out pieces that are sure to get...
21 Jul 2021
UK-based online retailer PrettyLittleThing made its Miami Swim Week debut with a diverse casting of models including fitness influencer Bruna Lima, who is 8 months pregnant, disability activist Anna Sarol, and transgender stars Tokyo Styles and Gia Gunn. PrettyLittleThing’s ‘Miami Swim’ collection featured swimwear separates, barely there bikini...
12 Jul 2021
Gottex Resort 2020 show at Miami Swim Week. Source: FF Channel, YouTube.
7 Aug 2019
British underwear and apparel brand Lounge debut their first-ever swimwear collection as part of Miami Swim Week’s Art Hearts Fashion showcase. As one of the few British swimwear brands at the annual swimwear trade show, Lounge highlighted inclusivity on the catwalk featuring emerging models through to Instagram famous names including the likes...
18 Jul 2019
