British heritage footwear brand Hunter, which is part of the Authentic Brands Group portfolio, has unveiled a Western-inspired streetwear collaboration with British luxury brand Represent. The collaboration blends British heritage with Americana influences, exploring Western iconography and the cowboy boot, reimagined onto Hunter’s iconic...
2 Jul 2025
Fashion and lifestyle brand Juicy Couture, part of the Authentic Brands Group portfolio, is expanding its footprint in beauty with a new line of cruelty-free hair, bath, nail and cosmetic products through a licensing partnership with Centric Brands. The new partnership will see Centric’s beauty division design, manufacture and distribute the...
24 Jun 2025
American brand development and licensing platform Authentic Brands Group (Authentic) is partnering with Gardiner Bros, Gloucestershire-based family-run distributor of global footwear and apparel brands, to reintroduce Sperry in the UK and Ireland. In a statement, Authentic said it has appointed Gardiner Bros as the official distributor for the...
18 Jun 2025
New York-based Authentic Brands Group (Authentic), a brand development and licensing platform, has appointed former Amazon executive Tim Derner as global head, marketplaces to drive marketplace growth across Authentic’s portfolio of brands. Derner joins Authentic with over a decade of leadership experience at Amazon, where he most recently...
Ted Baker, part of the Authentic Brands Group portfolio, has renewed its global licensing agreement with KMI Brands for its beauty and fragrance offering. KMI Brands, the creator of beauty, fragrance and wellbeing products, has been partnering with Ted Baker for 27 years. The collaboration between the two launched with Ted Baker Skinwear in...
10 Jun 2025
Athleticwear brand Champion, part of the Authentic Brands Group portfolio, is expanding its sports legacy with a new licensing deal to produce officially licensed apparel for the National Football League (NFL), adding to its existing portfolio of league partnerships which include the National Hockey League (NHL), Minor League Baseball (MiLB) and...
9 Jun 2025
Authentic Brands Group has expanded its partnership with Boardriders Japan (BRJ) to include the Volcom and Spyder brands in the region. In a statement, the New York-based brand development and licensing company said the strategic agreement builds upon its existing partnership with BRJ, which oversees the regional business for Quiksilver,...
4 Jun 2025
Authentic Brands Group is planning an expansion of its Reebok brand across the US, Canada, Central and Eastern Europe via a new strategic partnership with Slam Jam. The premium lifestyle company and distributor will work together with the sportswear brand’s global design and supplier hub, RDG, to bring the brand to key global retail partners, a...
3 Jun 2025
US footwear brand Rockport is set to enter the UK and Ireland through a new deal between its parent company Authentic Brands Group and distribution firm Chapters brand Group. Through the agreement, Chapters will distribute Rockport men’s and women’s footwear across the two regions. In a release, Chapters’ managing director, Graeme Nichol, said...
30 May 2025
Authentic Brands Group has entered into a definitive agreement to acquire Dockers from Levi Strauss & Co. for a transaction value of 311 million dollars. The deal reflects LS&Co.’s strategic efforts to zone in on its direct-to-consumer business. The transaction, which is subject to customary adjustments and closing conditions, has the potential...
20 May 2025
US fashion companies Authentic Brands Group and Saks Global announced their collaboration, ‘Authentic Luxury Group’, in 2024. At the World Retail Congress in London, chief executive officer Jamie Salter (CEO Authentic) and Richard Baker (executive chairman Saks) shared further details about the collaboration. The joint interview, led by congress...
16 May 2025
Fashion and lifestyle brand Juicy Couture, part of the Authentic Brands Group portfolio, has renewed its long-standing global licensing deal with Revlon Consumer Products LLC. The renewal will see the US beauty company continuing to produce and market all Juicy Couture fragrance pillars worldwide. The new agreement also supports an expanded...
2 May 2025