Adidas has confirmed a cybersecurity breach in which unauthorized actors accessed personal data belonging to customers who had previously contacted the company's customer service. The compromised information primarily includes names, phone numbers, and email addresses. The sportswear giant emphasized that no passwords, credit card details, or...
28 May 2025
Adidas has warned consumers of a potential breach of data. The sportswear giant told Reuters that an “unauthorised external party” had garnered certain consumer data via a third-party customer service provider. In a statement to the media outlet, Adidas said: “We immediately took steps to contain the incident and launched a comprehensive...
26 May 2025
Japanese sportswear brand Asics has announced that it has stopped sourcing kangaroo skins for its athletic footwear. The news comes days after German brand Adidas revealed that it had halted the use of the marsupial skin for its soccer cleats. Asics confirmed its decision to step away from using kangaroo leather to the Animal Wellness and the...
22 May 2025
US shoe brand Steve Madden has sued the German sportswear giant Adidas. In the complaint, Steve Madden stated that they were “fed up” with Adidas continuing to object to designs that they believe do not infringe on Adidas’ brand image. Steve Madden’s complaint was filed on Wednesday in the federal court in Brooklyn, New York. Reuters was the...
The rivalry between sports brands Adidas and Puma, which were founded by two brothers in a small Bavarian town, is being adapted into a television series thanks to family archives, the producers announced on Sunday. The series brings one of the most fascinating family conflicts in business history to the screen: Adolf “Adi” Dassler, founder of...
19 May 2025
Bertelsmann media group's chief executive officer, Thomas Rabe, can continue as chairman of the supervisory board of German sportswear manufacturer Adidas for another year, despite strong opposition from shareholders. At the annual general meeting in Fürth, Rabe received only 64.4 percent of the votes from Adidas shareholders. However, the...
16 May 2025
A shareholder of sportswear giant Adidas has said it will be voting against the proposal to reappoint Thomas Rabe as chair of the company at its upcoming Annual General Meeting on May 15. Allianz Global Investor, Adidas’ 13th biggest investor, said the decision to disapprove of Rabe’s re-election comes as the firm determined that this role next...
13 May 2025
A coalition of major U.S. footwear companies is sounding the alarm over the potential devastation of new tariffs, warning that the levies could trigger widespread business closures, job losses, and price hikes for consumers. In a letter to the Trump administration, the Footwear Distributors and Retailers of America (FDRA), representing industry...
5 May 2025
German sporting goods provider Adidas AG had a successful start to the 2025 financial year. After the company had already published key data a few days ago, it presented its full results on Tuesday and reported strong increases in sales and earnings. In the months from January to March, group sales reached 6.15 billion euros, an increase of 12.7...
29 Apr 2025
German sportswear provider Adidas AG made a surprisingly good start to the 2025 financial year, according to selected key figures published by the company on Wednesday evening. According to preliminary figures, sales in the reporting currency, adjusted for exchange rate changes, each rose by 13 percent compared to the same period last year,...
24 Apr 2025
Shein, the ultra-fast fashion giant from China, strengthened its ever-tightening grip on the apparel market in 2024, outpacing competitors once more as budget-conscious consumers continued to turn to familiar brands amid growing economic uncertainty. The Singapore-based Shein is estimated to have extended its apparel market share by 0.24...
25 Mar 2025
German sporting goods manufacturer Adidas will be the new jersey partner of the British football club Liverpool FC. On Monday, the Herzogenaurach-based company and the current leader of the English Premier League announced a multi-year agreement. Adidas will replace the US company Nike as the outfitter of the club for the coming 2025/26 season....
11 Mar 2025