London - Premium basic apparel brand, Stance, has confirmed that it will open its first bricks-and-mortar store outside of the US in Covent Garden, London next month. Stance, which embraces ‘the uncommon thread’ as its mantra, has secured a 2,004 square foot unit on Neal Street, over two floors. The […]

Pinterest has become the latest social media platform to focus on e-commerce with its newest Product Pins feature. The social discovery platform has long been used as a space for fashion inspiration, and this latest feature aims to make the process even easier for its users. The feature offers shopping […]

Want to improve customer satisfaction and boost sales? Then pay attention to the music you play in your store. According to a study by music tech company Soundtrack Your Brand in collaboration with the Stockholm School of Economics, customers tend to stay 42 percent longer in stores where background […]

IN DEPTH16 seconds. That’s how long it took for Rimowa’s suitcase collection in collaboration with streetwear brand Supreme to sell out, despite its starting price of 1600 US dollars. Both labels announced the collaboration by simply posting a picture of the product on social media, alongside its release […]

British heritage label Burberry will be starting a series of surprise monthly product releases. On the 17th of each month, new products will be made available for purchase for 24 hours only on the company’s Instagram and WeChat profiles. Titled “B Series”, the retail strategy coined by the brand’s new […]

To enter the market in the MENA region (Middle East & North Africa), Shoe retailer Deichmann SE has entered into a long-term partnership with Azadea Group. The opening of the first store on the Arabian Peninsula under the Deichmann brand, the company said, is scheduled for 2019 in Dubai. "We are aiming […]

The Institute of Textiles and Clothing (ITC) of the Hong Kong Polytechnic University (PolyU) is launching a store to provide fashion students with hands-on experience on how to run a retail space. Simply called “Store”, the shop offers clothing items from 20 local designer brands, some of which were […]

Swedish fast fashion giant H&M is expanding its presence in Latin America. The brand unveiled its first store in Uruguay last Saturday. Located in the country's capital, Montevideo, the new shop was so highly anticipated that 1,000 customers queued in front of it, waiting for the doors to open.“We have […]

Swedish fashion chain H&M has announced that it is entering into a global partnership with Klarna, which will see one of Europe’s leading payments providers further integrating H&M’s digital and physical stores to give customers a “seamless, personalised and engaging shopping experience”, as well as […]

French fashion label IKKS has opened four brick-and-mortar stores in Shanghai and Beijing, as the brand expands their childrenswear lines to the Chinese market. The ambitious move begins with their Junior line, which was released on 8 September, and comes after IKKS signed a joint-venture contract with […]