CapGemini news and archive

Study: 90 percent of consumers are “curious” about the metaverse

One innovation that brands, retailers and consumers can hardly ignore is the metaverse, a virtual reality space where users can interact with a computer-generated environment and each other. More and more brands and retailers have discovered the metaverse for themselves and are trying to attract their customers not only offline and online, but...

BusinessFeatured

Brands and retailers are turning to AI to turn searches into sales

With shoppers spending more time online than in physical stores many brands are leveraging data to convert searches into sales. According to Dow Jones, online stores are supercharging search-and-recommendation engines by feeding data into sophisticated algorithms, building predictive models with a level of accuracy unimaginable just a few years...

RetailFeatured

Under 35s to drive festive spend, focus on tech and eco products

Under 35s are expected to drive spend this festive season, according to a new report, with the millennial-and-younger age group paying particular attention to new technologies, new delivery methods and environmentally-friendly products. Shoppers in the 18-34 age group are willing to splash out more this holiday season - which kicks off with...

BusinessFeatured

How do consumers feel about artificial intelligence?

Several fashion retailers have announced artificial intelligence projects recently, including Marks & Spencer, Net-a-Porter, and House of Fraser. The latest -- and perhaps largest -- of AI endeavors in the realm of fashion was launched last week by China’s e-commerce giant Alibaba, which opened an AI concept store in partnership with Guess. But...

RetailFeatured

Capgemini names retail trends for 2017

London - What can retailers expect this year? Well, according to consulting, technology and outsourcing agency Capgemini the four key trends will be ‘the rebirth of loyalty’, ‘the Internet of Things’, ‘virtual reality’ and ‘biometric recognition’. Bhavesh Unadkat, management consultant in retail customer engagement design at Capgemini said: “...